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About Us

OUR JOURNEY

2008-2021

Our founder works freelance with global brands

2021

The idea of an agency develops

2022

The Marketology Lab is officially launched

2022

Our first full-time non-freelance client is signed

2023

We expand our team, taking on more talent

2024

We begin serving a wider range of clientele

About The Marketology Lab

The Marketology Lab is a creative marketing agency dedicated to helping small businesses not just survive but truly thrive. Our expert Marketologists are passionate about delivering strategies that drive real results, from SEO and web design to social media management and branding. Every solution we create is as unique as the business we’re supporting because we know your story deserves to stand out.

Meet Our Marketologists

Here at The Marketology Lab, we believe happy people are productive people, and our team is our most valuable asset. Our Marketologists are experienced, tenacious professionals who are able to think on their feet and deliver excellence every day for our clients. As an organization we champion growth, teamwork, and flexibility while promoting work-life balance because we know that when our team thrives, so do our clients.

Stephanie Quinones, FOUNDER

Having started out in the media industry as a teenager, Stephanie has spent the last two decades honing her skillset to bring some of the world's most exciting and recognizable brands to market (think Unilever, Beats by Dre, Mercedes Benz, La Mer). Her vast expertise spans branding, guerrilla marketing, digital marketing, and strategic planning - turning ambitious ideas into actionable strategies, often with an element of surprise. Stephanie’s work reflects a deep passion for creativity and helping businesses stand out in today’s competitive landscape.

Nicole Rodriguez, MARKETING ASSOCIATE

As a versatile Marketing Associate with a knack for storytelling, Nicole brings brands to life through her compelling and creative content writing. Her ability to craft engaging narratives ensures every brand’s message resonates with its audience, creating a connection that inspires action. Whether she’s writing blog posts, social media content, or crafting copy for marketing campaigns, Nicole’s creativity and attention to detail shine through. With a passion for understanding each brand’s unique voice, she transforms ideas into impactful stories that drive engagement and build lasting impressions.

Isaac Russell, SOCIAL MEDIA MANAGER

With a keen understanding of audience dynamics and a passion for fostering authentic connections, Isaac excels at managing interactions and building vibrant, loyal communities. His strategic approach and dedication to excellence ensures each client’s social presence thrives, creating meaningful and lasting relationships with their audiences.

Our Mission

At The Marketology Lab, our mission is to help brands grow with creative, strategic marketing leadership. We see marketing not just as a department, but as the foundation that propels your business forward. We believe in putting marketing at the heart of your business, because when marketing takes the lead, your business thrives.

Our Vision

With a vision to redefine marketing’s role as the driving force behind success, we help you connect authentically with your audience, cultivate trust, and achieve sustainable growth. Through creativity, insight, and a forward-thinking approach, we guide your brand toward new heights, transforming potential into impactful, lasting results.

Our Core Values

We will not compromise our integrity, no matter how ugly the truth.

Our strengths lie in our differences.

We will work to live, valuing our personal lives a much as our work.

We will evolve by fearlessly challenging ourselves and each other.

Our purpose is to elevate others and we will pursue it with passion.

We will pay it forward at every opportunity.

We will entrust each other with our ideas and collaborate to create magic.

Ready to let marketing lead the way?

Partner with a top NYC marketing agency and watch your business flourish. Book a free marketing consultation today.

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Our Process

Our process is designed to adapt to your evolving needs, supporting your vision every step of the way. With a built-in approval process and access to specialized tools, we ensure that each stage is efficient, collaborative, and aligned with your goals. Whether it’s strategic planning, execution, or growth, we provide a tailored approach to drive sustainable success.

Discovery Call

A discovery call is the first step in learning about your business and goals. It allows us to gain insight into your vision, target audience, and challenges, setting the stage for a customized strategy that drives success. During the discovery call we provide you with a rough idea of costs and follow up with a proposal.

Assessment

Once contracts are signed we proceed to an assessment. This stage focuses on a deep analysis of your current digital landscape. We assess key elements like SEO health, content quality, and user experience to guide the development of a more effective marketing strategy.

Onboarding

During onboarding, we give you access to our client portal and gain access to your key platforms. We review existing assets such as imagery and content, and ensure everything is prepared for a seamless transition into the next phase of your marketing journey.

Strategic Planning

We develop a tailored strategy that aligns with your business objectives and market goals. By leveraging insights gathered from the discovery call and assessment, we create a roadmap designed to boost your online presence and drive growth.

Creative Development

We bring your brand to life through engaging and impactful content; brainstorming innovative ideas, designing visually appealing assets, and crafting compelling messages that resonate with your target audience. Our goal is to create original, authentic content that elevates your brand’s presence and grabs attention.

Approval

During the approval step, we present the completed work for your review. This ensures that everything aligns with your vision and goals, providing an opportunity for feedback and adjustments before final implementation. Nothing gets posted or published without your approval.

Implementation and Monitoring

The implementation step focuses on bringing your brand to life. We handle the day-to-day tasks, manage campaigns, and ensure that all elements are aligned with your goals for maximum impact. Our team continuously monitors performance and reports back to you via scheduled meetings and reports.

Adaptation and Growth

As market trends evolve and your business objectives shift, we make necessary adjustments to keep your strategy aligned with your goals. This step focuses on leveraging insights, optimizing performance, and fostering sustainable growth to help your brand thrive in a dynamic environment.

Why Choose Us?

When looking for the top small business marketing agencies, you need a team that thrives on creativity, brings fresh ideas to life, and is as invested in your success as you are. At The Marketology Lab, we pride ourselves on being a creative powerhouse dedicated to helping small businesses shine through innovative and imaginative approaches. Here’s what sets us apart:

Personalized Approach

To a larger agency, small businesses are often just a number. They often overlook your goals and dreams, and the specific challenges SMBs face, in favor of getting the work completed quickly in order to collect payment. At The Marketology Lab we thrive on helping small businesses like yours reach their marketing goals. Our team is big enough to be diversified in skills and experience that allow us to pack a punch when it comes to impact, yet small enough to make and keep it personal.

Creativity Breeds Creativity

Creativity takes collaboration and time. When you're juggling everything that comes with managing a business, neither of those things are on your side and you start to run the risk of your marketing going stale. When you turn your marketing over to us, you're entrusting it to professionals who live and breathe creativity; you're not just gaining a few creative ideas, you're gaining a full-suite creative team who can take those ideas and turn them into something special.

Decades of Experience

With decades of experience working with major brands across the globe in both the experiential and digital marketing landscapes, we can promise you that you are in good hands. Our team has worked on some of the biggest and most exciting brand and product launches in recent history. Having hands-on experience with the general public, as well as through digital platforms, we have gained an instinct for audience interaction that can only be developed through time.

Our Team is Invaluable

"Pleasure in the work puts perfection in the job" - Aristotle. We work hard to recruit the right team members, and we work even harder to keep them. When we look to hire a new Marketologist, at the top of our criteria list is a passion for what they do. We believe that when you have the chance to do something you are passionate about, you naturally excel. Because we hire the right people, we give them the flexibility to manage their own schedules and support them with industry-leading training to ensure they stay ahead in their field.

Affordability and Flexibility

Marketing is an investment, but it doesn’t have to break the bank. We make professional marketing accessible to small businesses with affordable pricing and flexible packages tailored to meet your needs and budget. Clients often find they save money by working with us. We have the expertise without the learning curve so we're able to hit the ground running. We also absorb overhead costs such as software that can become expensive. Our transparent pricing ensures no hidden fees, while our scalable services adapt as your business grows.

Exclusive Access and Partnerships

As an agency, we have exclusive access to tools, data and partnerships that simply are not available to other types of businesses. We work hard to develop and nurture these relationships because we know how valuable they are to us and to our clients. These resources can be a game-changer for small businesses like yours, enabling you to gain deeper insights and make informed decisions with confidence. By leveraging our direct access to industry experts and innovative solutions we are often able give you the edge over your competition.

Seamless Approval Process

We understand how important it is for your brand to reflect your unique vision. Our seamless approval process ensures that your feedback is prioritized at every step. From brainstorming ideas to executing the final product, we work closely with you to ensure every detail aligns with your expectations. You have the final say before anything is posted or launched, providing you with full control over your brand’s message and ensuring it perfectly captures your vision.

Proven Track Record

When it comes to marketing agencies, results matter. We’ve helped many small businesses increase their visibility, attract new customers, and boost revenue. From driving a 400% increase in website traffic to helping a client double their social media engagement within three months, our results are proven. Our portfolio and client testimonials highlight proven success across various industries, showcasing our ability to deliver reliable and consistent performance.

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WHAT DO OUR CLIENTS SAY ABOUT US?

"I couldn’t be happier with the website The Marketology Lab created for me. From the very first conversation, they understood exactly what I wanted, even when I wasn’t entirely sure myself. They took my ideas and turned them into something beautiful. The site feels like an extension of my personality and has made it so much easier for me to connect with my audience. I never thought a website could feel this personal, but they made it happen."

- Producer, NYC